Biography
Nicolas Leonard is the founder of Experimenta, a small team of seasoned product operators who help companies adopt, build, and scale with AI.
After 13 years in product management at companies like Luko, Thiga and Viadeo, he deliberately stepped off the management track to return to an IC role, convinced that AI is killing product management theater and forcing PMs to become actual builders.
Experimenta partners with companies of all sizes, from early-stage startups to established scale-ups, including Evaneos, SightCall, Coinhouse, and currently Bricks (proptech), where Nicolas is building the AI analysis platform powering the company's investment decisions.
He writes and speaks about the identity crisis hitting the PM role, the discipline of knowing what NOT to build, and why everyone becoming a builder makes product thinking more critical, not less.