Kate Busby

A systems thinker and AI generalist for B2B and B2C brands, Kate has spent her career turning fractional CMO roles into full-throttle growth engines, doubling organic leads in six months, driving 40%+ YoY ARR growth, and building inbound machines that outpace category incumbents in under a year.
Her secret? She ships. Landing pages, campaigns, automated growth loops, prototyped herself, tested weekly, and killed fast if they don't move the needle. Using tools like Claude, Lovable and n8n, Kate replaces manual guesswork with AI-driven systems that scale.
She's brought this playbook to Adobe, the British Council, and a string of venture-backed startups, mentored along the way by growth leaders from Nike, Unilever, and Apple.
Expect a talk that's tactical, fast-paced, and unapologetically execution-first, for anyone ready to turn AI capabilities into revenue.