Juan Buero

I lead AI at BASF, where I move agentic systems and GenAI applications from prototype to production at enterprise scale. Across 10+ years I've spanned finance and accounting through data and AI, and that range is what lets me turn complex AI concepts into scalable, real-world solutions.

I currently serve as the AI for Commerce Lead at BASF. The role focuses on the strategy, the operating model, and the teams that take agentic systems and GenAI applications all the way to production.

I’m a determined problem solver and a people‑first leader passionate about data and AI, and even more committed to building global high‑performing teams working on the implementation of solutions at the edge of what’s possible with modern AI.