Biography
David Arnoux builds GTM engines that run on AI. Fully handed over and owned by the client.
He has built them inside 20+ B2B and B2C companies, from seed stage to scale-ups, rebuilding how they find and win customers. The result is what he calls a GTM OS, an engine that runs the growth motion end to end.
Before that he co-founded Growth Tribe, where 47,000 people learned growth and AI skills. Today he also runs GenAI Circle, a community of 427 growth operators putting AI to work. And he embeds GTM Engineers directly inside marketing and sales teams.
Session
- AI For BuildersSpeaker
Demo 4 - I Built Autonomous GTM Engines - So Can You.
Tuesday 22 September, 11:30 – 11:55Demo StageMost companies bolt AI onto their old GTM playbook. It never gets them there. The modern GTM stack is one engine. Your data and your know-how feed one shared brain, the brain powers the apps your team uses every day, a human checks anything important before it goes out. Chaos in, playbooks out. In this live session, David Arnoux walks through how he builds this inside real companies, from B2B software scale-ups to consumer brands. What you'll take away What a GTM OS actually is, and why bolting AI onto the old playbook fails, The core components of the engine: signals, workflows, agents and reporting in one shared brain, How the engine progresses from reactive → proactive → autonomous Real builds from both worlds. A €2.5B B2B software company and consumer brands running programmatic SEO at 12,000+ pages What it takes to build a GTM OS inside your company in days, not months, and why roughly 80% of each new build carries over to the next.
