Keynote 37 - AI in Sales real life. What works, what does not work
Real life examples of Ai applied to my team in Sales. Best and worse practices on what works and where we failed badly.
Holded is a Barcelona-built platform that gives small and mid-sized companies their accounting, invoicing, CRM, inventory, projects and HR on one system instead of five. It is designed for the operator who runs the business and the books at the same time.
Times are local to Barcelona (CEST).
Real life examples of Ai applied to my team in Sales. Best and worse practices on what works and where we failed badly.
Things move fast, so this may shift a bit before the event but this would be the outline as I see it now 1. Contextualizing AI visibility against the backdrop of the other major growth engines of the past 30 years: The Internet, Search, Mobile, Apps, Social Media (Waves 1, 2, & 3), Blockchain. 2. AEO is already here (and having a huge commercial impact) (data sharing) 3. What you need to do, *now* to win (best practices sharing) 4. What the future holds 5. Q&A
A select number of curated partnership opportunities are available for 2026.