Fernando Angulo

Fernando Angulo is Senior Market Research Manager at Semrush, an Adobe company. He researches AI-search visibility, GEO, AEO, agentic search, and how generative engines mention and cite brands. He takes part in 50+ speaking engagements per year across 35+ countries and delivers sessions in English, Spanish, and Russian, with media features in CNBC and El Financiero · Bloomberg México. My research focuses on four pillars: Search-to-AI Migration, Zero-Click Economy, Global AI Adoption Patterns, and Predictive Commerce.